AT&T anti-texting documentary "The Last Text" - Click above to watch video after the jump
AT&T launched the "It Can Wait" campaign earlier in the spring of 2010. The idea behind the movement is to create more awareness about the dangers of texting and driving. In order to create more visual impact, AT&T has commissioned a documentary called The Last Text, and it focuses on a few young lives that have been impacted or even cut short due to distracted driving caused by a text message.
The video may play a bit heavily with the emotional subject matter, but it also helps drive home a very important message - Many lives can be ruined in the blink of an eye - all because you had to read or send that text message. Put your phone down for a minute then hop the jump to watch The Last Text.
[Source: AT&T via Engadget]Read | Permalink | Email this | Comments